As individuals we all have a lot to say and we’re constantly looking for ways to share our opinions and thoughts about social issues, politics, and our own identities. A statement tee is a great way to share your thoughts without having to say a single word. A statement tee also helps you identify people that are likeminded and can become a way to meet new people and share common ideals. In this article we’ll show you how design the perfect statement tee.
The Statement
Statement shirts are the perfect choice to highlight any outfit or occasion. Whether you are just trying to spruce up a casual look or you want to down play your evening look, a statement shirt almost always fits. A statement t-shirt doesn’t always have to be something serious, it can be printed with funny quotes, inspirational quotes of your favorite celebrity or a funny drawing, the choice is up to you and you’re imagination and opportunities have no limits.
The Design
Don’t overthink it - the more simple your concept is, the more relatable it will be. To come up with the best statement think of all the things or ideals that you strongly believe in and put those believes into 2 or 3 words. You can also convey your message by creating a single graphic.
If you own an apparel business and are looking to create a buzz around your idea, creating a graphic tees with a message can also be effective and look more appealing. A statement tee can also include pop culture references, which tend to be more widely recognized.
Pro Tip: If your design includes a font or typeface, making sure it’s easily legible.
The Print Process
Once you have a design locked in, it’s time to decide what type of printing and what type of ink you will use for your design. Here is a guide to help you with your options.
Print Options
Screen Print - This is the gold standard of t-shirt printing. The screen printing method is the most widely used because of its’ effectiveness and durability. It is also affordable when printing in bulk as it most often a minimum is required.
Direct To Garment - Also known as DTG printing, this method uses the freedoms of inkjet printing, but prints directly on fabric. Generally, this option is more affordable than screen printing as it requires less setup, specifically if the print has more than 2 or 3 colors. This method is also best when printing a small amount of t-shirts and if the design is highly detailed or is a photo image.
Check out Screen Printing vs. Digital Printing
Inks & Effects
Plastisol - This is the standard ink used in screen-printing. It is the most long-lasting type of ink.
Foil - This ink is shiny and reflective, mostly used in specialty prints where you have a metallic or a gold color.
Water-based - This type of ink is engrained into the fabric, unlike plastisol that sits on top of the fabric. This ink is also better for the environment.
Puff - This type of print requires an additive that is applied to ink. This additive rises when it is exposed to heat, making the print “puff up” on the garment.
Learn more about What is The Best Ink for Screen Printing
Color
Considering the colors before the design process is complete may help you budget for your production. The more colors your print has, chances are, the more it will cost you to print. Figuring out what type of print you will use is the first step, if your prefer method is screen printing, then we recommend you take into consideration that if your design contains a lot of colors, this will require a bigger set-up cost for each screen.
By choosing the direct to garment print option your cost will most likely not go up if you have a lot of colors, however, you will sacrifice durability.
In addition to dictating the cost of printing, color can also dictate the color of the t-shirt.
T-shirt designs have two sets of colors to keep in mind: the fabric color(s) and the print color(s). To make sure that these two complement each other, always use your fabric color as the background of your design ideas.
Learn more about the Pros and Cons of Screen Printing vs. Digital Printing
T-Shirt Type
Work with your printer to find the right fabric and t-shirt style for your design. You should also consider your customers such as what type of t-shirt style is most popular among your demographics? and what price point is most attractive for your customers? that questions specifically will help determine the t-shirt quality you will need to purchase.
Find a Printer
Finding a print shop can be an easy google search, but finding a GOOD printer can be a little more diffucult.
So how do you know if a print shop is good? Don’t just look for the best deals, you should also consider the printer’s reputation. Check for customer reviews, check their social media such as Instagram for examples of their work. Remember, the print shop does not always have to be local, if you find a printer outside of your city or even state, ask them about their shipping rates prior to placing your order.
You can also tell if a print shop is good based on their customer service and how much help they provide for setting up your files. File setup can be a little complicated, so a print shop that offers to help with this task is a plus!
Check out How To Prepare a Design File For Screen Printing
Besides the technical file setup, find a print shop that has an in-house art department. This will demonstrate that they are capable of assisting you on your design to achieve the best print possible.
Author: Irene Floridia - Content Creator
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